Advertising has always been a series of ups and downs. Most people are trying to get something out and it’s just not coming out right. About 3% of the population is trying to make some point that’s being lost on the rest of us.
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Like the frog slowly, unwittingly boiled, we are being transformed by technology—faster than we realize. And while this advance is filled with possibility, it’s important we remember that where it goes from here is up to us.
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