Are We Still Missing Inclusion?

Empowering Black Actuaries

At School of Thought, we feel a major part of any company is to offer up fresh perspectives that help their business stay progressive and effectual in our modern society. Bringing on staff with varied personal histories and atypical viewpoints will only further help to stay relevant and prosperous going forward.

CultureAshley VillarrealJune 6, 2018academic, access, African American, association, background, best, black, boot camp, candidates, career, connect, data, database, different, diversity, education, employee, equality, field, growth, healthcare, hunt, IABA, inclusion, industry, insurance, international, job, learning, management, Milliman, mind, money, network, now, opportunity, policy, program, public, race, report, resume, risk, school, search, social, software, speaking, statistics, study, top, union, workplace, workshop

A weekend in Tahoe. It's a hard job, but somebody's got to do it.

As Agency of Record for North Lake Tahoe Visitor’s Bureau, our mission is to raise awareness of North Lake as the state’s top destination. The theme of our campaign: Escape to North Lake Tahoe.

Culture, AdvertisingTom GearyMarch 12, 2018ad, advertising, agency, awareness, best, bureau, business, campaign, communication, coverage, creative, destination, event, follower, friendly, growth, guide, hotel, Hyatt, insider, local, marketing, North Lake, photo, professional, promotion, record, Ritz, San Francisco, scale, scenic, ski, small, social, sponsor, Squaw, Tahoe, tech, ticket, top, tourism, travel, vertical, video, virtual, visitor, weekend

Check Yourself, Before You Tech Yourself

Like the frog slowly, unwittingly boiled, we are being transformed by technology—faster than we realize. And while this advance is filled with possibility, it’s important we remember that where it goes from here is up to us.

CultureNick ComneyJanuary 24, 2018advance, advertising, agency, best, brand, fast, growth, industry, marketing, offer, San Francisco, school of thought, skill, success, talent, tech, technology, time, top, video, viral

Turns Out You Can Buy Love

Recently School of Thought conducted a test of what is unquestionably the easiest way to get Twitter followers. Simply buy them.

Advertising, CultureTom GearyFebruary 28, 2014ad, advertising, age, agency, Bay Area, best, business, buy, campaign, coverage, documentary, easy, followers, growth, local, marketing, professional, San Francisco, scale, sell, social, tech, top, Twitter, web

Meet Our New Client

Some people decide to adopt a new pet. We went a step further recently and decided to adopt a whole menagerie. One new pro-bono client is Animal Care and Control, the San Francisco city agency that rescues and finds homes for a veritable Noah’s Ark of animals.

Advertising, NewsTom GearyNovember 14, 2013ACC, ad, adopt, agency, awareness, best, business, cat, city, coverage, dog, donation, growth, kitten, level, local, marketing, meeting, professional, puppy, San Francisco, scale, school of thought, small, top, visit

Wine Disruptors

Making US wines an appealing choice to Millennials, people who live, breathe and drink a variety of brands, is perhaps the biggest change that the industry will experience. Finding meaningful ways for brands to stand out and connect with their audience will be a core ingredient for success.

CultureRachel NewellApril 1, 2013advertising, agency, Americans, audience, Bay Area, branding, business, California, company, consumers, content, coverage, creative, documentary, ForageSF, generation, growth, industry, local, love, marketing, Millennial, news, professional, San Francisco, scale, school of thought, small, social, strategy, tech, top best, unique, video, wine, young

Oh, do we have thoughts